Dry July

Dry July is a non-profit organisation determined to improve the

lives of adults living with cancer through an online social

community giving up booze for the month of July.

Whether joining as a part of a team or as an individual,

DJ’s (Dry.July.er [dee-jay] noun: a person or team actively

sponsored to participate in Dry July) take on the 31 days of July

to raise funds and directly help adults living with cancer and

their families to improve their quality of life.

This year Dry July is proud to have on board twenty

beneficiaries across Australia and New Zealand. The campaign

operates a full circle fundraising model, which gives

DJ’s clarity on how beneficiary funds are used within

each hospital. It is important to the Dry July Team to deliver an

efficient, low-cost campaign, utilising online technology to

minimise administration costs.

Dry July is also a chance to raise awareness of individual

drinking habits, the value of a balanced healthy lifestyle, a

personal challenge, encourage positive change and an awareness of a

healthy attitude to alcohol consumption.

via About > Dry July 2012.

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